In the Field Magazine

logo design   /   publication design

The Michigan State University, College of Agriculture and Natural Resources was in need of a yearly college magazine that could unite all of its colleges and departments. This was the flagship publication to be used as a means of promoting the overarching College in its entirety through sharing the stories of current students and alumni, and how they are positively impacting the world.

agency
Redhead Design Studio

client
Michigan State University, College of Agriculture and Natural Resources

An image of the front cover of In the Field magazine which is a magazine for the College of Agriculture and Natural Resources at Michigan State University. The cover showcases Rufus Issacs, a bee pollen researcher with what looks like bee pollen surrounding his head.
An image showing draft digital black and white options of
An image of in progress magazine spreads for In the Field magazine, a publication that showcases the work of students and alumni in the College of Agriculture and Natural Resources at Michigan State University.

We were hired to develop the name, content strategy, layout and creative direction for the overall publication. We were also in charge of the art direction of the photoshoot for the cover. Multiple wordmarks were tested for the flag on the cover. Every spread was explored through multiple layouts and type treatments inspired by the story it told.

Details were sweat at every part of the process down to the environmentally-friendly paper, which was chosen from Neenah’s Conservation© Papers which are FSC®-Certified and contain 100% post-consumer waste.

An image of a spread from In the Field. The spread features images of bee pollen and a pull quote that says
An image of a spread from In the Field. The spread features an image of bright red tomatoes and green peppers on the left and on the right is the headline
An image of a spread from In the Field. The spread features an image across both pages of a taxidermic polar bear which is housed in the College of Agriculture and Natural resources building at Michigan State University.
An image of a spread from In the Field. The spread features an image of a Michigan State University student on the right and the headline

awards

2017 Mid-Michigan Gold ADDY for Publication Cover Design

2017 Mid-Michigan Gold ADDY for Magazine Design

2017 National Silver ADDY for Magazine Design

An image of a spread from In the Field. The spread features an image of Detroit, MI on the left page of the spread and the title
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